What is marketing?
Marketing is what you believe marketing is. A strange statement, but very true. When I was studying marketing we were at a “braai” at a … Read More
Marketing is what you believe marketing is. A strange statement, but very true. When I was studying marketing we were at a “braai” at a … Read More
Yes, your marketing plan fits into your business plan. Understanding the difference between a business plan and marketing plan helps with your strategy and implementation. … Read More
There are 4 key pillars to generate sales. If one of these pillars are broken, or underperforming then it becomes harder to generate sales. Here … Read More
Not all sales leads are ready to buy. There is work to be done. IBM defined these levels to help focus their marketing and sales … Read More
If you need leads for your business and you are based in South Africa, here are 7 must knows about generating leads. 1) How many … Read More