What is marketing?
Marketing is what you believe marketing is. A strange statement, but very true. When I was studying marketing we were at a “braai” at a … Read More
The layers of generation leads
Not all sales leads are ready to buy. There is work to be done. IBM defined these levels to help focus their marketing and sales … Read More
Business as Unusual
There has been many changes this year. It started with 2020, or 20-plenty. Nobody thought it would give this much. In business there is always … Read More
The frog and scorpion (what it means to you in your business)
In this video I tell the story about the frog and scorpion. How the scorpion needed to get across the river with the help of … Read More
video #3 – growth hacking and a/b split testing using data
I do not only look at ONE aspect of your business. It is a more in-depth approach. It is having marketing and sales systems to … Read More