What is digital marketing?
Looking for a digital marketing agency? Or a digital marketing company to help? Before ANY of that, know what digital marketing actually is. What is … Read More
The 2 biggest digital marketing mistakes 93% of businesses are making
There are 2 BIG digital marketing mistakes. A lot of businesses are making these mistakes and it is costing them a lot of money and … Read More
What is marketing?
Marketing is what you believe marketing is. A strange statement, but very true. When I was studying marketing we were at a “braai” at a … Read More
The layers of generation leads
Not all sales leads are ready to buy. There is work to be done. IBM defined these levels to help focus their marketing and sales … Read More
The 18 GAP Marketing Turnover Boost Model
When I was working at Nedbank, we had a drive towards 6 Sigma. In short, statistical process improvement. It was during this time I went … Read More