If the subject was how to play better golf you might not have opened it. Thing is; golf teaches us a great sales and marketing lesson.
What do people like to do when playing golf? They take out their BIGGEST driver to smash the ball as far as possible. Does that improve your game? Nope.
What improves your game the fastest? Putting. Getting better at putting first makes a big difference. Then you get better at chipping. Then the fairway. Then only the driver.
Sales and Marketing is EXACTLY the same.
To get better results from your marketing, improve your sales game first. Here is how it works. Let’s say you get 100 website visitors and 10 leads, and close 1 deal. Great stuff.
When you improve your sales process and you start closing 2 out of the 10; you just had an instant 100% improvement (doubled turnover).
Did you like that tip? There is a LOT more like these in the “The How to Start an Online Business and Work From Home” Course. The course is open for enrollment in Feb. The next 28 days only.
We started with the course last year November and learned a LOT in the process. This will be the last time I am opening up enrollments in its current format. We are working on 12 business models. Each one allowing you to work from home.
Want to know more? Register for the free webinar on How to Start an Online Business – Work From Home.