I have 2 boys; 11 and 9, They are awesome. My wife showed me some photos from our first school carnival. I made a lekker potjie that day; part of what we had to do as parents for the carnival.
These kids grow up SO quickly. All this growing made me think about getting older. I really want to be there when they have kids.
For me to be there, when they have kids, I need to do some important stuff today. Yes, it includes being active, staying healthy and eating right.
But there is more to that. Staying young also means keeping your mind young.
How? Play challenging card games. Read books. Get your daily sudoku fix. Keep growing your mind and you will stay young.
Business is much the same. Keeping young in the business world today means growing more. Learning daily.
You cannot keep on doing what you did in the past expecting different results! You need to evolve. Discover. Improve.
It does not mean to being everywhere, using every marketing channel there is; there are TOO many … especially social media platforms! No. It means finding the right thing for you. Something that works great.
When that works, you transition to the next phase. Focusing on growth levers. When your transition is solid, you start pushing growth.
I love this saying: In God we trust, all others bring data ~ W. Edwards Deming
This learning thing is supported by data. You need to make decisions based on data.
No data. No decision. Simple.
Recently I had a case where there was just not enough information to make a decision. That went on the back-burner. Not important, not urgent.
Is growth and staying young important for your business?
I am close to my max number of clients (3 more spaces. We go deep into your business. It is a big time investment that is why I am limiting it to an exclusive few). I look at all of your marketing and sales. Not just one thing.
Together we look for levers to push and pull to help your business grow and stay young. We use digital marketing tools to leverage growth.
I have not heard of another agency doing this: we sign an exclusivity agreement with you. Meaning; while we are working on your business I do not work with a competitor of yours. Sounds good? Yes. Great!
My best work is with companies already investing in advertising; who have sales people (and no system), selling tangible higher value products in South Africa. If that is you, let’s talk. Contact me today.
Need a guide to get started? I have these for R47 each …
Everything is a sales funnel. Get my guide on sales funnels here.
Are you using LinkedIn? Get my LinkedIn Marketing Guide
Facebook Ads for Business Guide