If we have spoken on the phone, or if we have met in person there is a good chance we talked about leads and lead generation.
It is the thing that gets me VERY excited. Why? Because it is what drives your business. It is the tip of the spear. No marketing. No leads. No sales.
What many people never realize is marketing and sales is an ongoing thing. There is an initial setup (structure); go live and then tweaks to make it work better.
Here is an example of leads generation:
We have been working with this client for over 12 months now. They get around 220+ leads per month. Their clients asked for something and we listened (this was from a survey, messages and client feedback).
The digital-micro-assets was created and we added it to their website (small change on the website, nothing major). Within 30 days 120 people took action! The significance of this is huge. The numbers are incredible (see the image for conversion rates).
We are now comparing the normal leads with these leads to see which results in more or better sales.
I am close to my max number of clients for 2018. If you are investing in marketing and looking for better more measurable results, consider my advanced digital marketing programme. There is an initial setup and monthly improvement for the next 12 months. You should already be spending money on marketing; have a sales team, and offer higher value products or services.