The power of incremental sales funnels building momentum
An increment is a small change. A small adjustment. If you count to ten by going from 1.1 to 1.2 to 1.3, then you are … Read More
The importance of answering WHY in marketing and sales
When you are selling something through a sales funnel, a landing page or e-commerce store, THE most important thing to keep in mind at all … Read More
When 10 000 things go wrong
It never just rains … right? Nope. 10 000 things go wrong at the same time! Has this ever happened to you? I bet it … Read More
2% vs 5% vs 10%
Do you know the difference between a 2%, 5% and 10% conversion on your website? Most people react by saying, 5% minus 2% = 3% … Read More
The #1 thing you should focus on daily
A couple of years ago I worked with a company selling software. I bought their software the first time in 2002. What I learned from … Read More